Obviously, Google’s official SEO algorithm specifics are a very tightly-guarded secret, and there are thousands of ranking factors at play here. However, through testing and analytics and leveraging the knowledge of the growthhacking community, some rules can be identified. Additionally, every now and then some statements leak out from Google employees such as Andrey Lipattsev confirming that content and links are amongst the top three search ranking factors. Based on research, data and trial and error, I’ve discovered that organic traffic drivers can be divided into three main categories: UX, domain score and content:
What’s the catch? None, really. Cash back apps act as affiliates for many online merchants, which means that whenever you make a purchase through one of the apps, they get a small commission — but then, they give you a portion of that commission as “cash back”. For example, if I buy a pair of Nike shoes through the Ebates app (or website) and spend $75, Ebates may get a $10 commission but then they’ll pass $7 back to me. It’s basically a way to get sale prices on stuff that isn’t on sale!