Utilize your long tail keywords: Ensure you are utilizing long tail keywords in order to be found in search engines. “Blogging tips” is too broad and the competition may be high, consider adding 3 or 5 words to your keywords such as “blogging tips for female entrepreneur.” This way they are more chances you may rank. Don’t make it too wordy. Long tail keywords are driving more traffic as people are searching for long terms. If I wanted to know more about losing weight, this could give me hundreds and thousands of results in search engines. But searching for “how to lose 5 pounds in one week” might work. And if you utilized “How to lose 5 pounds” as your keyword, I might be able to find you.
Alternatively, you can look at SERP Position History in Ahrefs Keyword Explorer to check whether or not the existing content for a keyword is ranking steadily. A steady line indicates that people find the SERP content relevant and informative. An unstable line, however, means the SERP content is poor and irrelevant. If your keyword shows a steady SERP line, you can create high-quality content based on that keyword.
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