Now, it is not that these sites are not interested in Google users. In fact, they have hired us to help them increase their share. However, they are getting so much traffic from sites like Facebook that it seems there is less urgency about attracting this traffic and less willingness to change the site to meet organic standards. Not long ago, sites would urgently and unquestioningly abide by Google’s standards to court that traffic.
Create a writer website or blog. A website not only demonstrates your technical ability, but it also creates an online hub that allows clients to connect to you. Keep the design of your website clean and uncluttered. Include examples of your work that demonstrate the kind of writing you do. Make the samples easy to find and to read, and make it easy for visitors to figure out how to contact you.[23] .
SunTrust Bank, Member FDIC. ©2018 SunTrust Banks, Inc. SunTrust and Fraud Inspector are federally registered service marks of SunTrust Banks, Inc. Online Payroll is provided through our relationship with Sure Payroll, Inc. Sure Payroll, Inc. is not an affiliate of SunTrust Bank. Some treasury management services may be subject to bank approval prior to being accessed through Online Cash Manager. Other trademarks, service marks and trade names are the property of their respective owners.

Thanks for the very, very in-depth article. I am a real estate agent in Miami, Florida and have been blogging all-original content for the past 21 months on my website and watched traffic increase over time. I have been trying to grow my readership/leads/clients exponentially and have always heard about standard SEO backlink techniques and writing for my reader, not influencers. Recently, I have had a few of my articles picked up and backlinked by 2 of the largest real estate blogs in the country, which skyrocketed visits to my site. Realizing what I wrote about, that appealed to them, and now reading your article, I am going to continue writing in a way that will leverage those influencers to help me with quality backlinks.


You have shared a very informative tips in this post. I have tried most of them for my site. Also I would like to start the remaining tips like long tail keywords. But I wonder if you tell me do we really need keywords in our website after the last penguin update? Actually I hear from one blogger that keyword is now going to be obsolete!! Please reply.
If a Transfer request or instruction or payment or payment order identifies a beneficiary, beneficiary’s bank, or intermediary bank inconsistently by name and an identifying number (such as an account number, SWIFT address or universal identification number), the beneficiary bank or intermediary bank may make payment based solely on the identifying number.  In such cases, the payment will be final even if the identifying number you provided does not correspond to the beneficiary you identified.  Any losses resulting from an incorrect identifying number are your responsibility and not Bank’s responsibility.  Your obligation to pay the amount of the Transfer will not be excused by your error.  For Transfers sent in or returned to Bank, Bank is also entitled to rely on the identifying number as proper identification of a beneficiary and to credit the account based solely on that identifying number.  Bank has no duty to determine if the name and identifying number are consistent.

Your money is either in charge of you or you’re in charge of it, there’s no middle ground. Using some type of personal finance software can help alleviate some of that money stress and better allow you to manage your money effectively. Without it, you may just be setting yourself up for constant financial worry. Life is already tough enough and there’s no need to make it more difficult by simply hoping your money issues will all work out in your favor. Hint: they won’t.

Hi Chris, "Good content" means a couple of things - good for readers and good for Google. Good content for readers means that the content answers questions, provides value, offers solutions, and is engaging. You want to keep the reader on the page and on your website for as long as possible. To make good content for Google, you have to provide the search engine with a set of signals - e.g., keywords, backlinks, low bounce rates, etc... The idea is that if you make good content for readers (engaging, valuable, actionable, and informative), your content will get more engagement. When your content gets more engagement Google will see it as good content too and put it higher in the SERPs. Making "good content" is about striking that balance. Let us know if that answered your question!
Find a profitable niche. Starting with your interests, write down as many niche ideas as you can. Think about topics people might search online. Ideas include passions (like surfing or body building), fears (like spiders or speaking in front of crowds) and problems (like getting out of debt). Do keyword research to see it others are interested in the topic. Find out if a domain name is available that matches the keyword 100 percent. [7]
More and more companies and startups especially are embracing remote work—where you use online collaboration and communication tools to do your work from wherever you want. And you don’t have to be a 20-something hotshot designer or coder to reap the benefits of working remotely. Many remote positions are for customer support positions or other customer-facing positions that don’t require specialized skill sets.

Now, making money online should seem like a pleasurable activity. Why wouldn't we do just about anything to see things through, since it would be a major source of pleasure, right? Wrong. In the beginning, like anything else, we might get really excited about it. We might also set our hopes very high. But that all comes crashing down when we begin to fail.
The Google, Yahoo!, and Bing search engines insert advertising on their search results pages. The ads are designed to look similar to the search results, though different enough for readers to distinguish between ads and actual results. This is done with various differences in background, text, link colors, and/or placement on the page. However, the appearance of ads on all major search engines is so similar to genuine search results that a majority of search engine users cannot effectively distinguish between the two.[1]

Don’t try to trick readers. Avoid misleading, overly-catchy headlines, sensationalized descriptions, and any other deceptive techniques. Although these tactics may work to generate clicks, readers will leave your website as soon as they realize they’ve been duped. Not only does clickbait lead to high bounce rates, but it also leads to mistrust from your audience.


Offer to watch children or pets. If you know anyone who has children or pets, you could easily begin a side gig as a babysitter or pet sitter. To let people know you’re interested, send out a group email describing your services, post an ad on Facebook, or tell friends and acquaintances about your availability in person or over the phone. You can also create a profile on a babysitting referral site like Care.com.
Start a bed and breakfast. If you live in a popular resort area or own a historic property, a B&B might be the perfect side hustle. Not only can you work at home with this career, but you’ll also score some tax write-offs in the process — although most innkeepers caution that the profession requires a lot of hard work and is more of an attractive lifestyle than a money-making pursuit.
Unless otherwise agreed in writing with you or Bank deems necessary to do so in its sole discretion, Bank will not originate any IAT transactions on your behalf.  If you wish to originate any ACH transaction that will be considered an IAT transaction, the transaction will need to be originated by you through another payment method such as a wire transfer or foreign draft.
Such policies, procedures, and systems must include controls that comply with the Access Agreement, this Agreement, the Rules and applicable regulatory guidelines on access to all systems used by you to initiate, process, and store Entries, including but not limited to, our cash management system. You must ensure that such policies, procedures, and controls are reviewed and approved by your board of directors or other level of responsibility within your organization that is commensurate with the importance of the subject matter.
An Authorized Agent is responsible for assigning the levels of security necessary for you.  The Authorized Agents will be required to change the initial passwords the first time they use their IDs to login into our cash management system.  It is the Authorized Agents’ responsibility to understand the security capabilities built into the Service and to assign and, as appropriate to your business and security needs, restrict access to the various applications only to those employees who have a need to know, keeping in mind the importance of separation of duties as an important way of protecting you.

When Larry wrote about the kick in the proverbial teeth that eBay took from Google’s Panda update, we managed to secure a link from Ars Technica in the Editor’s Pick section alongside links to The New York Times and National Geographic. Not too shabby – and neither was the resulting spike in referral traffic. Learn what types of links send lots of referral traffic, and how to get them, in this post.

Whether you want to become your own boss, start a side hustle, or earn extra money on the side, any of the strategies listed above can help. By finding ways to increase your income, you can free up more cash to pay down debt, save for the future, or invest for retirement. Saving money is only half of the equation. And if you truly want to get ahead, you might want to figure out how to make money – and hopefully, lots of it.
Find a profitable niche: We’ve talked about this a lot. But, where are you most comfortable. What niche do your skills, values, and interests intersect? Do you have 10 years of experience as a technical writer? Do you have long-standing PR relationships that’ll be invaluable in helping startups launch a successful crowdfunding campaign? Determine what makes your value unique, and lean heavily on showcasing that strength to your potential clients.
Having large groups of content that all revolve around the same topic will build more relevance around keywords that you're trying to rank for within these topics, and it makes it much easier for Google to associate your content with specific topics. Not only that, but it makes it much easier to interlink between your content, pushing more internal links through your website.

Protecting Personal Information. In addition to protecting your Account and Loan information, you should also take precautions to protect your personal identification information, such as your driver’s license, Social Security Number, etc. This information by itself or together with information on your Account or Loan may allow unauthorized access to your Accounts or Loans. It is your responsibility to protect personal information with the same level of care that you protect your Account or Loan information.


Thanks Jure. That actually makes sense. Exactly: I’ve tested lowering the number of tips in a few posts and it’s helped CTR/organic traffic. One thing to keep in mind is that the number can also be: the year, time (like how long it will take to find what someone needs), % (like 25% off) etc. It doesn’t have to be the number of tips, classified ads, etc.

Kristine Schachinger has 17 years digital experience including a focus on website design and implementation, accessibility standards and all aspects of website visibility involving SEO, social media and strategic planning. She additionally specializes in site health auditing, site forensics, technical SEO and site recovery planning especially when involving Google algorithms such as Penguin and Panda. Her seventeen years in design and development and eight years in online marketing give her a depth and breadth of understanding that comes from a broad exposure to not only digital marketing, but the complete product lifecycle along with the underlying technology and processes. She is a well known speaker, author and can be found on LinkedIn, Google+ and Twitter.


Organic search engine ranking solely relies on your ability to attract free traffic through Search Engine Optimization (SEO). In other words, you can’t pay Google to improve your website’s organic ranking. The only way to make this happen is to create high-quality, SEO-friendly content for your website and social media. The web content needs to be optimized for organic keywords without compromising its quality. As a result, getting a higher organic search ranking can be quite difficult.
Bank recognizes that our customers and others visiting our website have an expectation of their privacy in their dealings with us.  For these reasons, River City Bank takes security and privacy of our customer information very seriously.  You understand that in addition to information furnished pursuant to legal process, some information about your Accounts and Loans may be disclosed to others.  For example, the tax laws require disclosure to the government of the amount of the interest you earn, and some transactions, such as certain large currency and foreign transactions, must be reported to the government.  Bank may also provide information about your Accounts and Loans to persons or companies Bank believes would use the information for reasonable purposes, such as when a prospective creditor seeks to verify information you may have given in a credit application or a merchant calls to verify a check you have written.
Keywords research is a very important process for search engine optimization as it can tell you the exact phrases people are using to search on Google. Whenever you write a new blog post, you have to check the most popular keywords, but don’t be obsessed by the search volume. Sometimes, long tail keywords are more valuable, and you can rank for them more easily.
First, I will show you a quick snapshot of the traffic uplift, which yielded an additional 400,000 unique visitors from organic search traffic on a monthly basis. Then I will explain to you the steps in which we took to get the client to this level. I have also tried to keep this quite general so everyone can adapt their own situation to this case study.
This Positive Pay Service Agreement (“Positive Pay Agreement”) governs your use of the Service in association with the Account (defined below). By using the Service, you agree to the terms and conditions of this Positive Pay Agreement and all exhibits, schedules, appendices, addenda and other attachments hereto, which are part of this Positive Pay Agreement. In the event of a conflict between the terms of this Positive Pay Agreement and the terms of the Access Agreement, this Positive Pay Agreement will control to the extent of such conflict. To the extent the Service provided hereunder is considered a “security procedure” for purposes of liability for payment orders under the Uniform Commercial Code as adopted in California, Customer’s use of the Service is deemed part of the Security Procedures set forth in its EFT Agreement with Bank.

You agree to indemnify Bank against, and hold Bank harmless from, any and all losses, costs, damages and expenses (including reasonable attorney’s fees and costs of investigation, at trial and on appeal) arising directly or indirectly from, or relating in any manner to, (a) a breach of your warranties, representations, and/or agreements and obligations under this Access Agreement; (b) inaccurate information provided to Bank; or (c) any actions taken by Bank which were reasonably believed by Bank to be taken pursuant to this Access Agreement, including, but not limited to, actions taken by Bank to amend or cancel any of your instructions or requests or any decision by Bank to effect or not to effect a transaction as provided in this Access Agreement, or any other action taken by Bank in good faith pursuant to its responsibilities under this Access Agreement.  You agree to hold Bank harmless against all claims made by you or others resulting from Bank’s reasonable reliance on information and data furnished by you or resulting from activities Bank or its agents undertake at your request, or at the request of anyone Bank believes in good faith to be your authorized agent including, without limitation, costs, reasonable attorneys’ fees incurred in connections with such claims.  Bank will have the right to disburse or withhold any sum, which Bank is authorized to disburse or withhold.  This section will survive termination of this Access Agreement.
If the payment account has insufficient funds to cover fees, Bank will deduct the fee from any other checking account linked to Cash Management Services (in any order we may choose).  If the fee cannot be paid, we may cancel your bill pay service.  After cancellation, your bill pay service may be reinstated by contacting River City Bank at (916) 567-2899 once sufficient funds are available in your payment account to cover the bill payment fees and any other pending transfers or debits.
The referee shall be a retired Judge or Justice selected by mutual written agreement of the parties. If the parties do not agree, the referee shall be selected by the Presiding Judge of the Court (or his or her representative). A request for appointment of a referee may be heard on an ex parte or expedited basis, and the parties agree that irreparable harm would result if ex parte relief is not granted. The referee shall be appointed to sit with all the powers provided by law. Pending appointment of the referee, the Court has power to issue temporary or provisional remedies.
In agreeing to utilize Third Party Service Providers, the Customer represents and warrants that it has established and maintains physical and electronic security controls to protect against fraud perpetrated by means of physical or electronic intrusion, insider complicity and by means of impersonation of Customer’s Authorized Agents and other personnel. If Bank receives any transaction request purporting to be made on behalf of the Customer and which request was able to be sent to the Bank due to any failure or deficiency in Customer Systems, the bank will have no liability to Customer for honoring such transaction request and customer must indemnify the Bank from any and all losses arising from Bank’s acting on that transaction request.
You have agreed to our standard procedures and set forth your choices regarding the additional security procedures as set forth on Attachment A to this EFT Agreement. You have reviewed various security procedures including the foregoing and have determined that the Security Procedures best meet your requirements given the size, type and frequency of the payment orders you will issue to Bank, and agree that they are commercially reasonable. By continuing to use Bank’s EFT Services after notice of any modification of the Security Procedures, you agree to such Security Procedures, as modified, and acknowledge that they are commercially reasonable. The Security Procedures are incorporated by reference and made part of this EFT Agreement. You agree to keep the Security Procedures confidential and to not disclose the Security Procedures to anyone except to your Authorized Agents. If you or any of your Authorized Agents have reason to believe that a Security Procedure may have been learned by an unauthorized person, you agree to notify Bank immediately by telephone and in writing. You, for yourself and each of your Authorized Agents, agree that Bank, in its sole discretion, may record any telephone conversation between you or any Authorized Agent and Bank.
Research individual companies in your desired niche: If possible, it’s always better to become an affiliate directly with a company (if they have an internal affiliate program), as no one else will be dipping into your commission rate. This is the preferred route for most of the prominent affiliate marketers, including Pat Flynn. Unfortunately, it’s also the most work, as you’ll have to do the research yourself to see who offers programs (they’re usually listed in the website footer).
Writing copy for websites is another great freelancing option for those who have a way with words. Copywriting can involve writing the text for websites, press releases, promotional offline materials including leaflets and brochures, and any other professional text for businesses. While writing blog posts is well paid it won’t make you as much money as writing copy for sales pages. However, clients can be more fussy, as they want the highest quality writing for the forefront of their website or advertising campaigns. Many freelance writers offer both copywriting and blog writing amongst their services. This can be a good way to juggle regular but lower paid clients (blogging) with the higher paid but ad-hoc project based copy work.
Take it seriously. Yes, you’re applying for an online job. Yes, you can do the work in your underwear, but that doesn’t mean it’s not a “real job”. You must treat it as such or they aren’t going to treat you as a serious candidate. You aren’t the only one who wants to work in their underwear. In fact, the competition online is likely higher than it is in your local area.

THE PARTIES WAIVE, TO THE EXTENT PERMITTED BY APPLICABLE LAW, TRIAL BY JURY IN ANY LITIGATION IN ANY COURT WITH RESPECT TO, IN CONNECTION WITH, OR ARISING OUT OF THIS ACCESS OR ANY INSTRUMENT OR DOCUMENT DELIVERED IN CONNECTION WITH THIS ACCESS AGREEMENT OR THE TRANSACTIONS CONTEMPLATED HEREBY, OR THE VALIDITY, PROTECTION, INTERPRETATION OR ENFORCEMENT THEREOF, OR ANY OTHER CLAIM HOWSOEVER ARISING (INCLUDING TORT AND CLAIMS FOR BREACH OF DUTY BETWEEN THE PARTIES HERETO) RELATED TO THIS ACCESS AGREEMENT.
University Bank’s online Cash Management gives corporate decision-makers an important tool to control their cash. This secure, easy-to-use service provides electronic access to account information, plus the ability to communicate with University Bank any time of the day or night and gives our business clients the edge they need to stay ahead of the competition.

Matched Betting (not available in the USA) enables you to gamble (nearly) risk-free. I say nearly as there is always room for error! It involves placing bets on all outcomes of an event, using free online bets given out by the Bookies. Although it may take a while to get your head around the concept, Matched Betting can make a substantial addition to your monthly income.
There are quite literally hundreds of clever ways to make money online. From taking online surveys, to renting or selling your old clothes, flipping your iPhone to someone in a different country, and even buying low-cost products locally, just to resell them for a higher price on Amazon. There’s truly no shortage of unique ways to make money online.
If you have a background in a specific field, you may find there is a demand for writing industry papers in your area of expertise. For example, there are often adverts for doctors, lawyers, nutritionists, and business experts from particular niches, to write white papers on different subject areas. These are well paid jobs that you will need to stake your reputation on, but that can often be worked on from the comfort of your own home.

Visual assets aren’t regular images you might pull from a Google Image search. Instead, these are unique diagrams or infographics you’ve created specifically for your epic content. These kinds of diagrams or infographics explain a theory, communicate a point, or showcase data in exciting and interesting ways—and gain attention (and links) because of it.
Remember when you used to rely solely on search engines for traffic? Remember when you worked on SEO and lived and died by your placement in Google? Were you #1? Assured success. Well, okay, maybe not assured. Success only came if the keywords were relevant to your site users, but it was the only real roadmap to generating site traffic and revenue.
First, I will show you a quick snapshot of the traffic uplift, which yielded an additional 400,000 unique visitors from organic search traffic on a monthly basis. Then I will explain to you the steps in which we took to get the client to this level. I have also tried to keep this quite general so everyone can adapt their own situation to this case study.

Working for a digital marketing agency, I often meet companies that run an active corporate blog at high cost but still struggle to get any significant amount of traffic to their website. “No one reads my blog”, they complain. This situation is hardly a surprise given the common startup content marketing myth that simply writing a few posts that target some selected keywords will put you on track to exponential organic growth. WRONG! This content marketing strategy stopped working about 10 years when content shock set in meaning was more free content being published on the internet than we could possibly consume. Today, for almost any search query or question, we can find the entire first ranking page on Google plastered with pretty much the exact same answers and text. So what’s the solution to breaking through the content shock and making sure your blog gets read?
Another additional security precaution is the generation of a numeric code at the point of login if the computer is unrecognized.  Our online system calls the phone number on record in the cash management system to confirm the code presented by the system or, if you choose, will send a one-time code to the mobile device number designated in our online cash management system.  You must input the code (in addition to your usual Security Credentials) in order to complete the login process and gain access to our online system.  If the code is not inputted correctly, access will not be granted and you cannot log in.  Because no one security method or combination of methods is failsafe, you must ensure that your network and all computer systems are updated, protected against intrusion and otherwise administered in accord with best practices.

Be professional. When you submit a résumé, don’t type it in ALL CAPS and please don’t avoid the caps lock like the plague. Know how to use it without looking incompetent. Write in complete sentences with proper grammar. Of course, there will be exceptions, but even with the exceptions, you must keep it professional. You’re building their view of you.
It’s something akin to picking stocks. You want to buy undervalued domains, and sell them later on at a higher price. For example, you can pick a domain that is out of favor, but could be related to some future event. So if you decide that the stock market is likely to crash in the future, you can buy a domain that includes the words stock market crash during a rising market, and then sell it in a falling market.

Use long tail keywords. Don’t just go with the most popular keywords in your market. Use keywords that are more specific to your product or service. In time, Google and other search engines will identify your website or blog as a destination for that particular subject, which will boost your content in search rankings and help your ideal customers find you. These tools will help.
Headlines are one of the most important parts of your content. Without a compelling headline, even the most comprehensive blog post will go unread. Master the art of headline writing. For example, the writers at BuzzFeed and Upworthy often write upward of twenty different headlines before finally settling on the one that will drive the most traffic, so think carefully about your headline before you hit “publish.”

I love your post. I keep coming back because you always have great content I can use in my business as well as share. Since I own my own Digital Marketing company I guess you would be one of THE influencers in Internet Marketing field. I just started my business and because most influencers on twitter are talking about Content Marketing, that is what I have been writing about. But my site is only about a month old so I will just stay consistent in my writing. I’m also in the process of changing my navigation bar so be know how to get to what they want faster. Which would be “what is SEO”, etc. Thanks and would love any advice you can give me.
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Thanks for the comment Slava good too see your team is on top of things and happy you liked the post. The website in the case listed was a client who has taken on an agency who was doing lower quality SEO work which was affecting the site such as the huge link network and a strategy which only revolved around mainly head terms. We saw no long tail integration from the old agency's strategy, so we were able to yield great results to begin with. The clients site has 100's of high quality articles which we were able to re optimize and update as noted. Further to this they had a large index of high quality pages to work from. Sure enough the points listed above were key elements to a far wider strategy which could be 100's of points. I just wanted to include some of the biggest wins and easy to implement points.  
You will not create duplicate Images of the Items, you will not transmit a duplicate Image(s) or Files to Bank, you will not deposit or otherwise negotiate the original Item(s) from which the Image(s) was created and that no subsequent transferee, including but not limited to Bank, a collecting or returning bank, drawer, drawee, payee or endorser, will be asked to pay the original Item from which the Image(s) was created or a duplication (whether paper or electronic, including ACH entries) of the Item(s).  You will include the notation “For Mobile Deposit at River City Bank” on each Item deposited hereunder.
If your company is like my client’s, there’s a good chance you’re taking advantage of the maximum 20 goal completions that can be simultaneously tracked in Analytics. However, to make things easier and more consistent (since goal completions can change), I looked at only buyer intent conversions. In this case it was Enterprise, Business, and Personal edition form fills, as well as Contact Us form fills.
All right, title and interest in and to any and all computer programs including without limitation, the object and source codes therefore, and any updates, upgrades, fixes, and enhancements thereto, together with the Procedures (defined below) and any other documentation, user guide, or instructions (collectively, the “Software Program”) used by Bank and you in performing the Service shall be and remain the property of Bank or any third party software provider, as applicable. Unless otherwise expressly authorized, you may not copy, reproduce, retransmit, disseminate, display, publish, sell, broadcast, circulate, distribute, transfer, assign, commercially exploit, or create derivative works of the Software Program in any form. You further agree not to reverse engineer or reverse compile any Software Program.
Use social media. Build a presence on social media networks like LinkedIn, Twitter, Facebook, Google+ etc. All of these activities help to get your name out and website address out on the internet. Read about how we doubled our social media audience in a week. Add share buttons to your site to make it easy for people to share your content. And write content worthy of sharing.
Great article as always. My wife is about to start a business about teaching (mainly) Mums how to film and edit little movies of their loved ones for posterity (www.lovethelittlethings.com launching soon). We have always struggled with thinking of and targeting relevant keywords because keywords like ‘videography’ and ‘family movies’ don’t really some up what she is about. Your article ties in with other learnings we have come across where we obviously need to reach out to right people and get them to share to get her product out there because purely focusing on keywords I don’t think will get us anywhere.

Now we have a list of landing pages for only visitors that originated from organic searches. Using this list, you can begin to explore your site content and better understand how the search engine is ranking your pages and where some of your traffic is originating. In addition to that, you can also see valuable information about how long these visitors average on the website and how many other pages they view after their initial landing.

It can take time to build up your personal freelance business. Yet, there is more demand than ever for freelancers. So, if you want to kick start making money online through freelancing you can join one of the top freelance networks, such as Flexjobs, SolidGigs, Upwork, Fiverr, or PeoplePerHour. Sign up, build your profile, upload some samples of your work and start making extra money by doing small freelance jobs.
Mobile traffic: In the Groupon experiment mentioned above, Groupon found that both browser and device matter in web analytics’ ability to track organic traffic. Although desktops using common browsers saw a smaller impact from the test (10-20 percent), mobile devices saw a 50 percent drop in direct traffic when the site was de-indexed. In short, as mobile users grow, we are likely to see direct traffic rise even more from organic search traffic.
Republish your content across different platforms. Yes this might sound contradictory to the previous point, but duplicate content, when used wisely, can also help you reach a bigger audience and increase the ROI of your content. Check out the tips from Google and Moz on how to use duplicate content without harming SEO scores by using 301, canonical tags and other techniques.
Build your audience on a course community: If you’re just getting started building an audience for yourself and want to leverage communities already actively looking for content you can choose to host and sell your online course on a site like Skillshare or Udemy. These are easy, cost-effective ways to build an audience and test your niche to see if there’s demand for it.
Add high-quality images and videos to your posts to help your readers understand them better. Additionally, images bring new opportunities to rank on Google. According to Jeff Bullas, including images in articles increases total views by over 94%. Video is even more powerful. Clearly, nobody wants to read plain text, but don’t overdo it either. The Blog Pros study of the most successful blogs demonstrates that adding one piece of visual content for every 350 words leads to the best performance. Warning: make sure your images are of high-quality and that you have the rights to share them, otherwise you’ll risk diminishing your brand integrity.
Create a killer course experience: With your course validated and in the works, you need to figure out how people will take it. Most course creators choose to host their courses from their own websites. This way, they get all the value of bringing customers back to their site on a regular basis. I host my own courses from a subdomain on my own site so I can easily add more. The course experience is incredibly important as well. And after trying most of the solutions, I highly recommend Teachable—an online platform designed specifically for courses.
Getting businesses to advertise on your podcast, either at the beginning or end or both is a great way to create a revenue through podcasts. Most businesses won’t be keen to advertise on your podcast until you can prove a large number of listeners. Therefore, it is unlikely you will be able to start out from the get-go with sponsors. But once you accumulate regular listeners or a high number of downloads from iTunes, you can start to sell advertising space on your podcasts.
How much will you make? I think my best month with Google AdSense was almost $5,000 over the last ten years. That amazing month blew my mind since it was actually near the beginning of my blogging journey. When you go from making zero to $5,000 in a month, that will rock your world. For me, it also got me even more excited because I knew there were other ways to monetize.
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